Rockstone Lending, a small-business funding broker in Yuma, Arizona, helps businesses in Fortuna Foothills, an unincorporated Yuma County community, explore funding options and connects them with lending partners, who make credit decisions and set terms. Restaurants, retailers and self-employed owners can start by calling (928) 436-5545 or applying online.
Serving Fortuna Foothills from our Yuma office
The Census Bureau's reference point for Fortuna Foothills is about 13 miles in a straight line from our office at 360 W 20th St. The community covers about 40 square miles of land, so that point may sit well away from the area where your business operates, and road distance is longer (Census Gazetteer, 2025). Phone and online work well for most owners; call (928) 436-5545 or use our online form.
Fortuna Foothills by the numbers
Unlike Yuma or Somerton, Fortuna Foothills lines up closely with a single ZIP code. ZIP 85367 lies 99.9 percent within the community and covers 93.7 percent of its land, though its postal city name is "Yuma" (Census 2020 ZIP-to-place relationship file).
- 222 employer establishments had a ZIP 85367 address in 2023, and 116 of them had fewer than five employees (Census ZIP Code Business Patterns, 2023, ZIP 85367).
- Accommodation and food services was the largest sector broken out, with 43 establishments, followed by retail trade (31), health care and social assistance (22) and construction (19) (same source).
- Those employers reported 2,230 paid employees in mid-March 2023 and $73.7 million in annual payroll (same source).
- An estimated 10.5 percent of the community's employed civilian residents were self-employed, with a margin of error of 2.6 points, most of them in businesses that were not incorporated (Census ACS 2020-2024 5-year estimates, Fortuna Foothills CDP).
- An estimated 10.4 percent of employed civilian residents worked for the federal government, with a margin of error of 2.6 points (same survey). That compares with 6.4 percent for Yuma County as a whole (same survey, county).
Funding options that fit Fortuna Foothills businesses
Restaurants and food service
With food service the largest sector count, kitchen equipment, refrigeration and point-of-sale systems are common purchases, often through equipment financing. Restaurants with heavy card sales also get merchant cash advance offers; an MCA is not a loan, so weigh it against working capital loans before you sign. Our restaurant and food service financing page covers the options in more depth.
Retail and services
Stores and service businesses that buy stock ahead of busy periods often look at a business line of credit, drawing when they restock and repaying as sales come in. Our guide to financing stock compares the options.
Self-employed owners
For sole proprietors and other unincorporated businesses, lending partners typically want to see business revenue separately from personal finances. A dedicated business bank account and up-to-date books make your revenue history much easier for a partner to evaluate.
Rockstone Lending connects you with lending partners; partners make credit decisions and set rates and terms.
Local government and resources
Because Fortuna Foothills is unincorporated, there is no city hall; Yuma County is the local government. The Arizona Corporation Commission advises registering a business "with the city in which the business is located (or county if you are in an unincorporated area)."
- Yuma County Economic Development and the county's information for businesses.
- Arizona Corporation Commission: 10 Steps to Starting a Business in Arizona.
- City of Yuma business license, if you also do business inside Yuma city limits.
- Arizona Western College Small Business Development Center, with no-cost advising on financing and capital needs.
Rockstone Lending is not affiliated with these organizations. Pages checked 2026-10-14.
By Rockstone Lending · Updated



